Pinterest SEO
While you can find some marketing ideas on
simple ways to use Pinterest SEO for promotion, it's also possible to take
this step further using some simple SEO techniques. The first thing
to optimize your Pinterest business account for search. Make sure that your
username is straightforward. The field for the name has no character
limit, but the real challenge often comes with your user name, which is
confined to 15 characters. If your full artist, band or product name fits, then you're in
business. If it doesn't choose
something that's memorable, key word conscious, and easy to spell, so that
it's clearly associated with your music.
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| Pinterest and SEO |
The next thing is to optimize your page's About
section. The Pinterest About section provides you with 200
characters of prime keyword real estate, so use this space
wisely. 200 characters is actually plenty of space for an overview that
covers who, what, and where, and what you do. Also, don't forget to add
your website URL in the space provided. Always include a reference link
back to your website with your pins, and if you re-pin a post that
features your content or products, edit your description to include
a full link instead of one that uses a link shortener.
Including a link back to your website, will
not only reinforce the fact that the image is associated with your
band or product, but it also makes it possible for the pinner to purchase
something or learn more about you. Be aware that Pinterest has been known
to mark pins that have shortened links in their description as
spam. Hashtags on Pinterest not only allow you to organize your pins by a specific
theme or campaign, but they also make your pins a lot more searchable. Use
hashtags that pertain to your band, product or type of music, but also check to
see if there's a popular trend that maybe you can associate with.
Get precise with your descriptions, and
consider adding your location, gig and merch details, or the audience
you'd like to target. Use common keywords that people use to search for
things. Follow these suggestions, and you'll find that your boards and
pins will be more easily found by your fans and your friends.
561-281-8330
Including a professional link building services to your website, will not only reinforce the fact that the image is associated with your band or product, but it also makes it possible for the pinner to purchase something or learn more about you.
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