Monday, July 21, 2014

Building a website | DIY or hire help?

DIY or hire help?Building a websiteperforming the SEO and continuing the online marketing yourself or 
DIY Web Development
hiring help is a decision you may be pondering. There is no right or wrong answer to this, but here are a few key points to think about before you decide: time, money, and expertise.

Do you have the time to build your own website? Some know how to build websites or have invested in a website platform that helps them build it on their own. Being able to build a site and having the time to build a site can be two very different things, so be realistic with your availability.
Even if you hire someone to do build the site for you,  prepare to budget time to manage the project. This may require writing or supplying copy, reviewing design revisions and gathering components the designer may need, like photos or videos. 

Are there funds to hire someone? If not, the decision on how to proceed may be determined by this point alone or if branding is super critical maybe you can't afford a site that isn't top notch. If that is the case it may be time to get professional help.

The last thing to think about is expertise. If  you have the expertise and confidence to tackle your own website then, great. Depending on the complexity of the website, there can be many components that may need to come together. Do you need video, a copywriter, a shopping cart, a database or simply a landing page? Do you have the expertise in all these areas to get the job done.  

So do your due diligence and talk to a few different candidates before you choose. Choosing based on time, money and expertise are important decisions that will help you critically evaluate what works best for you or your organization. 

Steve Steinberger

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